According to research by Think With Google, “how-to" searches have been increasing 70% each year—which means that your whiteboard videos already have a built-in audience
Videos are getting 400% more engagement than conventional text content!
Visitors are what you will need on your website and the content you have will determine just how long they take on your site and how many times they come back. It is through the visitors that you experience growth as a business and this makes it very important to have content that works for the target audience you have. Explainer videos make some of the best and excellent marketing tools. They have become very popular in the recent past as more and more businesses find ways of staying afloat the competition. The videos will offer your business plenty of advantages including the following: 1 - They increase the conversion rates Apart from attracting visitors to your site, you also need to effectively convert them into sales. This is exactly what the explainer videos will do for you. People have a way of trusting products that come accompanied by videos explaining what the product is all about or how to use it. They will also put you in a better position to keep track of the number of potential visitors you receive. 2 - They help clarify the product objective Text becomes very tricky to use when telling more about a product since different people interpret what is included differently. By using the explainer videos, you will eliminate the guess work for all your customers. They get all the details they need regarding the product function and usefulness. By hearing and seeing what your products or services are all about, a better understanding is created with the visitors hence making it easier for the visitors to choose you over the competition.
3 - They generate more interest
Visitors will generally be curious to find out what a video is all about than reading through a block of text to get your message. There is so much expectations with the videos thus they end up increasing the interest of your target audience making sure they end up watching the video and probably also go for the product or service you have to offer.
4 - They offer better search engine ranking This is considering that people are always looking for simple and quick ways of understanding products and services. The videos will definitely take the day over pages of text and images most of which rank very low on search engines. Your business enjoys greater exposure and this is what turns into better search engine ranks. A good animated explainer video for instance gets immediate attention and the higher you are ranked the better for you. You can definitely increase traffic to your website using the videos. 5 - They make it easy for your audience to retain information The fact is that the average person has a higher level of retaining information seen compared to information heard or read. By using a good explainer video, you will be making it easier for your target market to remember the content included in the video. This is advantageous since it makes word of mouth advertising simple and easy and so will sharing the video. Explainer video creation can do the magic for your business, whether you are in the service industry or offering products to the mass market. You can today find a reliable explainer video creation company to get you value with the content, and you can have some really good, professional videos for your business at very affordable prices, designed especially for your business...